Featured in insight.tech: OEMs Expand Revenue Models with Low-Code Software

Exosite COO Steve VanderSanden was recently featured in a technology brief from insight.tech, the Intel-backed publication covering IoT and edge technology. The piece looks at how asset-based businesses are using low-code IIoT software to open up new, recurring revenue streams instead of relying on one-time equipment sales.

The core idea: once equipment is connected and its data is flowing through a platform like Murano into an application like ExoSense, that data pipeline becomes the foundation for a service business. OEMs can start charging a recurring fee for equipment maintenance or ongoing access to performance data, rather than treating connectivity as a one-time feature.

The brief points to Fairbanks Morse Defense, a supplier of marine technologies, as an example of this shift in practice. Using the ExoSense Condition Monitoring Solution, FMD sells add-on services such as access to machine data and augmented-reality equipment walkthroughs that double as training modules for its customers.

Read the full technology brief below for VanderSanden’s take on data pipelines, hosting flexibility, and how digital twins fit into the picture as OEMs scale from basic monitoring to more advanced services.